CARAN D’ACHE ANNOUNCES GIRL IN RED TO BECOME A WRITING AMBASSADOR

Caran d’Ache is happy to announce that girl in red, stage name for Marie Ulven, is now part of the Caran d’Ache family as a Writing ambassador. Renowned for her heartfelt music and as an icon of the alt-pop genre, girl in red began her music career in Norway and has since cultivated a global community of devoted fans. girl in red has always had a natural affinity for Caran d’Ache, therefore, with a collection of 849 pens always at hand, she seizes every chance to capture her thoughts and turn them into melodies that have become critically acclaimed hits. Her artistic vision and admiration for Swiss Made products resonate perfectly with the essence of the Caran d’Ache Maison. Embodying the values of self-expression and creativity, girl in red was made a natural choice for our Writing ambassador.

girl in red garnered international attention in 2018 with her single "I Wanna Be Your Girlfriend," captured the hearts of listeners making it go viral on streaming platforms. Her music, often described as bedroom pop for its intimate nature, resonates deeply with a generation seeking sincerity and truth. Her candid lyrics addressing themes like love, identity, and mental health, made her an icon for LGBTQ+ youth. girl in red solidified her status as a leading artist with the release of her second album I’M DOING IT AGAIN BABY! In 2024, further expanding her reach and influence in the music world. To add on, girl in red become a true lover of Caran d’Ache ever since she discovered the 849-ballpoint pen.
 

 

To celebrate the new partnership, Caran d’Ache and girl in red have come together to design an exclusive collection of two Special Editions of the iconic 849™ ballpoint pen.
 

Reflecting her artistic world, the first Special Edition features a subtle gradient of red, girl in red’s signature colour. The second Special Edition boasts a grey body adorned with the singer’s running silhouette, paying homage to the cover of her latest album, I’M DOING IT AGAIN BABY! Each model is engraved with the girl in red logo and is limited to only 800 pieces.

Whether you are a fan of girl in red or a collector of the 849-ballpoint pen, don’t miss out on the chance to buy one of the 800 Special Edition girl in red 849 ballpoint pens.